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A chart topper and showstopper! Girls’ Generation sub-unit TaeTiSeo finally dropped the music video for their comeback single “Holler” and it’s a stunner!
On September 16, SM Entertainment released the video, which features Taeyeon, 25, Tiffany, 25, and Seohyun, 23 going through a dizzying eleven different outfit changes.
The overall feel of the video is collage-like, showcasing the three ladies singing and dancing against alternating backgrounds of bold patterns, colorful mosaics and opulent interiors.
The fashion is just as eye-catching and the pretty idols switch between looks such as playful zebra prints, shiny jewel-encrusted dresses, casual denim shorts and glamorous evening gowns.
With Tiffany at the helm as visual director of the entire “Holler” project, each of the girls were heavily involved in the creative direction and fashion selections. The TaeTiSeo singers say they wanted to emphasize their maturity and sophistication with both empowering looks and sound.
“Holler” is the trio’s first single since the hit “Twinkle” in 2012, and it rolled out with a serious bang.
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Immediately after it’s September 16 release, the single topped eight real time charts in Korea. Their mini album was released internationally on iTunes the same day and pulled in No. 1 rankings in nine countries across Asia while entering at No. 9 on the US Pop album charts.