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Infinite have bucked the trend for colourful and upbeat summer comebacks and gone for a dark and moody concept for their new single, "Bad."
The group released the music video for the song -- a electronic and R&B sounding fusion -- today, July 10, via their official YouTube channel.
All seven members show off their tough and aggressive sides in the video as they sing about being trapped by a girl with bad intentions.
There are no signs of the special 360-degree virtual reality style view option that they showed off in a previous teaser, but the MV still packs a punch.
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In less than a day of its release, Bad has already hit number 1 on seven realtime charts in Korea, including Melon, Mnet, Bugs and olleh.